Ewald Breunesse (1955) holds a masters’ in spatial and business economics of the Free University in Amsterdam. In 1995 he obtained his Ph.D. on the thesis Vision of pensions in the 21st century. He started his career in food retailing, followed by retail banking and joined Shell in 1983. In Shell he was subsequently head marketing research, strategist in the Shell Pension Fund, corporate strategist in Shell Netherlands and change manager Retail. From 2000 to 2005 he was business manager of Shell’s electricity business in the Netherlands. His current position is Manager Energy Transitions. He is also communications focal point for Shell Netherlands on Shell’s long term scenarios in the media, for government, companies and (knowledge) institutes.